Social Media 4 Small Business Provides BIG Results

Social Media for Small Business Provides BIG Results

People often ask why they need social media for small business. They understand the benefits for the bigger firms who have teams working on marketing on a full time basis, but need a little explanation as to why this kind of online marketing works on a downsized scale.

The answers are simple. First and foremost, people check their social media accounts more often than they check their emails today. Those are the folks that you’re trying to sell your goods and services to and you want to be sure you’re front and center with them.

Social media for small business can be tailored to your target market directly. There’s no need to throw the net out wide looking for customers when you’re using social media as the bait. This is the tool with the ability to filter your campaigns directly to your target markets so the ROI is all that much better.

Finally remember that word of mouth is still one of the best ways to carry the message about the goods and services you’ve got to sell and social media for small business allows you to use that hallowed marketing principle on an exponentially ramped up scale.

2014-08-22T12:03:08+00:00By |Social Media Marketing for Business|

About the Author:

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Elio is the Founder of Social Know How, a leading social media marketing agency that helps companies in Vaughan, Toronto and throughout the GTA leverage the power of social media to increase exposure and ROI. With over 20 years of experience in the sales and marketing industry, Elio is currently using Social Know How to share his broad knowledge base to keep his clients up-to-date with the latest in social media marketing practices. Elio leads a team of experienced professionals in managing company’s Social Media efforts. He loves sharing his social selling knowledge, as he’s a regular blogger and has been published in 'Social Selling with the Sharks' & ‘The LinkedIn Code’ publications. Recognized as an early adopter to social selling by various industry leaders, Elio has quickly established a reputation as a pioneer in his field and a valued resource and friend within his community.