About Elio Gatto

Elio is the Founder of Social Know How, a leading social media marketing agency that helps companies in Vaughan, Toronto and throughout the GTA leverage the power of social media to increase exposure and ROI. With over 20 years of experience in the sales and marketing industry, Elio is currently using Social Know How to share his broad knowledge base to keep his clients up-to-date with the latest in social media marketing practices. Elio leads a team of experienced professionals in managing company’s Social Media efforts. He loves sharing his social selling knowledge, as he’s a regular blogger and has been published in 'Social Selling with the Sharks' & ‘The LinkedIn Code’ publications. Recognized as an early adopter to social selling by various industry leaders, Elio has quickly established a reputation as a pioneer in his field and a valued resource and friend within his community.

4 Tips to Get Your Facebook Posts Seen

4 Tips to Get Your Facebook Posts Seen

2019-02-05T14:22:47+00:00By Elio Gatto|Social media marketing strategy, Social Media Strategy|

Tips on handling dropping organic Facebook reach Facebook’s constant commitment to its users has been to connect people to the stories and the content they want to see. The intuitive [...]

5 Social Media Trends for 2019

5 Social Media Trends for 2019

2019-01-08T17:10:24+00:00By Elio Gatto|Content Creation, Social media marketing strategy|

5 Social Media Trends for 2019 With social media trends constantly changing, it can be difficult to pinpoint what is working for your audience all the time. With 2019 just [...]

Caption This: The Art Of Crafting The Perfect Copy For Your Post

Caption This: The Art Of Crafting The Perfect Copy For Your Post

2019-01-08T17:03:06+00:00By Elio Gatto|Content Creation|

Caption this: the art of crafting the perfect copy for your post I know it may seem super sacrilegious for someone such as myself – who’s built a career out [...]

What makes Social Know How different?

What makes Social Know How different?

2019-01-08T16:59:50+00:00By Elio Gatto|Uncategorized|

What makes Social Know How different? We are specifically niched for Social Media Marketing. We are passionate about Social Media and we are focused on getting the best results for [...]

HOW TO MEASURE SOCIAL MEDIA R.O.I.

HOW TO MEASURE SOCIAL MEDIA R.O.I.

2019-01-08T16:36:16+00:00By Elio Gatto|Social Media Strategy|

HOW TO MEASURE SOCIAL MEDIA R.O.I. Here’s a question we often receive about gauging success with social media: How do you measure return on investment (R.O.I.) with social media marketing? [...]

Making Sense of Instagram’s Algorithm

Making Sense of Instagram’s Algorithm

2019-01-08T16:49:58+00:00By Elio Gatto|Facebook and Instagram Advertising|

Making Sense of Instagram's Algorithm Algorithms on social media can be confusing, especially when it comes to who’s going to see the content you post and when. With Instagram, the [...]

Debunking 3 Social Media Marketing Myths

Debunking 3 Social Media Marketing Myths

2018-06-01T18:19:56+00:00By Elio Gatto|Social media marketing strategy|

Debunking 3 Social Media Marketing Myths While Social Media continues to escalate in popularity, its positive reputation is also accompanied by a few false myths. Let’s debunk a few of [...]

Video is king: Ways to incorporate more video content in your social media strategy

Video is king: Ways to incorporate more video content in your social media strategy

2018-06-01T18:25:29+00:00By Elio Gatto|Content Creation|

Video is king: Ways to incorporate more video content in your social media strategy As people, we want to be engaged and entertained. With social media, the content you post [...]

Facebook Targeting: Oh, The Possibilities

Facebook Targeting: Oh, The Possibilities

2018-11-05T21:38:32+00:00By Elio Gatto|Social Media Marketing for Business|

When it comes to online advertising, Facebook appears most prominently and for good reason. It is a cardinal rule of advertising to target your market in order to increase your [...]

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